Category Archives: Website Design

A section dedicated to discussions about website design.

How Google Search Is Changing

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Have you been posting articles on your favorite sites, or writing blog post but have not seen any increases in revenue, site guests or SERPs in the past few weeks? If so, don’t despair. At the end of February, Google changed their algorithm, which affected websites of every type and size. This algorithm, dubbed by many as Farmer, is designed to weed out sites where there is an abundance of duplicate and less than stellar quality content. As a result, many site owners saw a significant downslide in revenue and a lowering in page rank.

When asked, Amit Singhal  of Google, explained that the weeding determinations were made by sending  questionnaires to testers and asking them to rate sites based on questions such as “ Would they be willing to share their credit card ?”, “Did they feel there were more ads than content?” and “Do you feel that this site is authoritative?” Once they had their answers, Google made changes.

To fail to do so, will mean one’s site(s) will rank low. If you are one of the 1,000’s who were affected, you may be wondering how to climb back up the page rank ladder. Here are several steps to help you recover:

  • Trash any web content that does not add site value.
  • Protect what is yours. If you run across content that was unique to your site on another page, run a WHOIS search to locate the site host is, then firmly request that your material be removed from the site.
  • Be creative! While imitation may be the highest form of flattery this not so on the web. Write original articles and blog posts so that your site will stand out from the crowd-not blend in at the bottom of the list.

By making just a few changes in your style, before you know it, you can soon be back where you were before the “Farmer” weeded the Web.

About the author

Founder and President of Chakery Design, Malcom Chakery has extensive knowledge and experience in the workings of a web based business operations. Possessing great amounts of expertise in regard to marketing, seo, web design and development, Malcom is extremely comfortable handling all details regarding the day-to-day operations as well as the sales and support of his many high profile clients. With a clear plan in place regarding operational procedures, all aspects of web design, seo, and promotional activities are managed and overseen by Malcom before they are completed. As a stickler for detail, Malcom believes in providing greater than expected support, superior customer service, and innovative programs, making sure to go above and beyond customer expectations. To learn more about Malcom and his companies please visit www.chakery.com or www.chakeryseo.com.

Chakery Design and FMC Financial Services Team Up

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FMC Financial Services, a leader in the small business financing market, has announced that they will work with Chakery Design to redesign their company’s website and make it easier for prospective clients to find online.  With nearly 200 years of combined experience in the field, they help companies find the capital, tools, and advice they need to leverage competitive advantages and keep from becoming another story about “what could’ve been.”

The management team, which has a long and successful track record, notes that even though small businesses make up the bulk of the US economy, roughly 4 out of 5 fail within the first five years. And even worse, most of these failures could have been prevented with the right funding and insight – exactly what FMC provides.

In order to help them share what they know with more companies, the new website will focus on clear navigation and an eye-catching design, while keeping the breaking news and informational resources that existing customers have come to love. It’s a unique design challenge, but one that we at Chakery know we are up to. From our past work with smaller clients, to larger projects with organizations like American Airlines, Lockheed Martin, Georgetown University, and Texas A&M, we’ve developed the skills and expertise to get the right results.

Look for the new FMC Financial website in January at http://fmcfinancialservices.com/. And, if you’re running one of the millions of small businesses that could use help finding capital – or the best way forward – consider using them as a resource… they truly are the small business experts.

Now Specialties Selects Chakery As Official Website Design Firm!

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Chakery Design is proud to announce that Now Specialties, a premium fabricator of metals for commercial construction, has chosen Chakery for their new website design.  The company, which builds premium metal sheets for high-end buildings, has served a wide variety of well-known clients like Toyota, Porsche, Honda USA headquarters, AT&T, the Dallas-Fort Worth International Airport, the National Weather Center, and even a US Embassy.

With so much high-profile work around the globe, Now Specialties needed a website design and online marketing partner who could take their growing brand and turn it into an Internet success. As one of the only website design and search engine optimization companies with an established track record across so many different organizations and fields, Chakery was ideally suited to fit the bill.

By becoming a Chakery client, Now Specialities joins other industry leaders like American Airlines and Lockheed Martin, and numerous colleges, such as Dallas Baptist, Georgetown University, University of Michigan, Texas A&M, and UC Santa Barbara.

With their new website scheduled to launch the first week of the New Year, some exciting things will be coming in the next few weeks. But for the moment, we just want to thank Now Specialties for their business and trust. We look forward to making their business look as good online as their reputation does amongst their clients. Congratulations to them on this big step!

Website Development

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Many businesses who are just getting online wonder to themselves why they need to look to a website design business to help them to get set up online. They may think that they have no problem setting up their own website online. They may feel fairly computer savvy and ready to take on whatever they need to in order to make their site look great and to be efficient.

Hundreds of hours later the same person may find that they now realize exactly why so many businesses look to a website design company to get their website off of the ground. Building a website doesn’t look hard, but it can be extremely hard. Yes, there are website design templates that you may be able to use to help you to get your site going, but it definitely will not look original, nor will the site give any indication of what your company is all about. A website design company, however, can work with your company to create a unique website that perfectly fits the mood and feel that your business has, allowing your potential customers and clients from around the world to understand what it is that you do simply by clicking on your homepage. Make sure that when you are looking for a website design company that you look at some of their previous projects to make sure that the design is something that you will like and that your not their first client. Ask for references or testimonials or pick a random site they have designed and call that company to see how the process went and if that company met the deadlines that they had set in the proposal. If the website design company offers search engine optimization see where their site ranks in the search engines or ask to see sites that they have done SEO for and then again check for the references. When your looking for that perefect website development team that is going to work with you on what will be the first impression one gets when they reach your site it has to be perfect. So take the time in the beginning to make sure that your dealing with a company that will take your business as serious as they take their own. Website Development begins once the relationship between the business and the client is at a good understanding of what the clients needs are and that both parties are comfortable moving forward.

Malcom Chakery
Chakery Design, President
“We are only successful when you succeed!”

Making Websites Friendly for Mobile Carriers

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The internet has become something that you can not only access from a computer, now, but also through cell phones and other devices that can link up to mobile carriers. If you have a website and you’re looking to bring in more traffic, chances are pretty high that you’re going to eventually have a client or customer try to access your site from their mobile phone or other mobile electronic device, which is why it is very important that you learn, or hire someone, who knows how to make your website look great no matter whether it’s going to be viewed online or through a mobile device.

Getting a website primped and looking marvelous for a mobile device can be tricky, because you first need to know about how the different devices work and what types of software they run. For instance the iPhone has a different platform than Windows Mobile as well as for Android platform. Knowing the software information is definitely key. Most website often need to be simplified as well, to make them look great on the small screen. The entire thing can be a bit of a hassle, which is why many businesses opt to hire a website design company to do the work for them. Is your website ready to for the Android, Iphone, Windows, and Blackberry market?

Malcom Chakery
Chakery Design, President

Innocence Project Of Texas Selects Chakery Design to Work On New Website

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The Innocence Project of Texas is a non-profit organization dedicated to securing the release of those wrongfully convicted of serious crimes in Texas.  Our organization investigates claims of innocence made by Texas inmates, and we diligently work to inform citizens and public officials about why wrongful convictions occur and how they can be prevented.

Even though we are a relatively new organization, formed in late 2006, our organization has already had a tremendous amount of success in exonerating the wrongfully convicted.  In early 2008 we worked in cooperation with the Dallas County District Attorney’s Office to secure the release of James Woodard, a man who had been convicted of a murder he did not commit.  James was cleared by the use of DNA evidence, and he became the longest serving inmate in Texas history to be exonerated and proven innocent.  In 2009, more success came our way with the exoneration of Timothy Cole, a young man who died in prison serving time for a rape committed by someone else.  Cole became the first person to receive a posthumous exoneration, and his story led to the passage of two state laws, one of which dramatically increased the compensation received by exonerees once they are released from incarceration.

Our organization is excited to be working with Chakery Design on the creation of a new website, which we hope will raise awareness for our cause and generate support for those who have lost their freedom at the hands of injustice.

Selling Online

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I have found that even before the holidays that shoppers have been shopping online because it is very convenient in some situations to simply sit down point and click and within days have that product delivered to your home or business. Let’s  face it.. businesses have already been doing this for years for a numbers of products from things such as computers, toner, paper products, water, and other office supplies and equipment. But now with the help of Google, Bing, and Yahoo you can now price comparison shop and see where you can find the best price for that product you are looking for.

If you are a business and would like to know what you would have to do in order to be able to sell online it’s pretty simple. First you would need to have a domain name for your business which is will cost from $10 – $25. Than you will need a hosting account which will run about $10 – $30 per month. Next your going to need someone to design your website. This is a very important segment of the process, and I would suggest doing a local search for your area such as “dallas web design” or if you feel comfortable working with a web designer anywhere in the country simply do a search for “website design” You want to make sure that you get someone familiar with shopping carts and e-commerce as well as search engine optimization or seo. This is very key as you want to make sure that once your site is built that people will be able to find it.

It is very important for you to understand that you should be working on marketing yourself from using Twitter, Facebook, and any other sites that you can use to help market your site. I would suggest setting up a blog depending on your business. Discuss this with your web designer when you speak with him or her. Once you have worked with your developer and your site is ready to go public be patient as it is not always an instant thing. You can send out an email blast and pass out business cards but things do take time but it will take off.

You have made a big first step and you are on your way to becoming your own boss and congratulations to you for taking the risk that not everyone is prepared to take.

Malcom Chakery
Chakery Design, President

“LAMP” – What is It?

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The term “LAMP” on the Internet stands for free software programs that are usually grouped together and are used to run dynamic websites or website servers.

The components of this acronym are the following:

(L) Linux – is the operating system. It has become very popular as an open license operating system. It is UNIX-like in structure, but does not contain any UNIX code since the UNIX operating system is not free software.

(A) Apache - is the Web server. It is an open license server and is credited with being the Web server that spawned the growth of the World Wide Web (WWW). It is the most popular Web host server used on the Internet.

(M) MySQL – is the database server. It is an open source database management system that uses SQL (structured query language) to create, modify, retrieve, and manipulate data in a database.

(P) PHP – is the programming language (sometimes PERL or Python is substituted for PHP). It is open source software. PHP stands for hypertext preprocessor. It was originally developed to create dynamic web pages.

All these software programs are open source which means they can be used free of charge.

When used in combination to create applications, these packages create a Web server infrastructure that has become very common on the Internet.

These programs were developed independently. Because they are free and they work so well together, they have become a popular combination for application development.

Now, when you see a web site host advertise “LAMP hosting” you will know what is being offered.

John V. W. Howe

Small Business Web Design

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In today’s web world, online marketing and e-commerce is an integral part of any business strategy. Small businesses are less on capital and marketing funds. A website helps the small business to reach a greater customer circle and be known to clients worldwide. Also the customers can get an easy access to the services of the business. The investment on designing a website for small businesses is less. Hence, the web site will not be known to all the targeted viewers.

More and more small businesses are investing more on web marketing in order to increase the viewers to convert them into potential customers. Small business web designing is an easier process since the web pages required is lesser. The links to the pages are however very less. This results in the web site not appearing in the top results in a search page.

A small business web designing is done by various firms that are expert in the field. Since the amount invested into designing is less, the website contains lesser contents. The designers create simple looking pages with fewer contents. Precise articles regarding the business and its service is displayed in the web pages. The designers see to it that the most likely targeted keyword appears in the HTML title text. The keyword should also appear frequently in the HTML body text. This ensures the web page to be displayed to the viewers who are searching with the targeted keyword in mind. The next objective of small business web designing is to optimize the site. This can be done by search engine optimization technique which helps the website to appear higher in ranking in search results.

The above methods help the business to market itself to the targeted customers and also establish them in the desired market. But in order to design the right web site as mentioned previously, the owner of a small business has to invest considerably more on designing. Although an online marketing and e-commerce can provide an increment in customers, it does not necessarily contribute in complete success of the business.

James Copper is a writer for http://www.bigstrategies.co.uk

Ways to Optimize Your Web Site

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Ways to Optimize Your Web Site
By Malcom Chakery
Copyright 2008
Search Engine Optimization is a technical process which is used to raise the rank of a website in the search engine index. SEO makes a website easier for the search engines to read and also helps the users in finding the best websites to read. It is an easy and cheap way to get more traffic on a website. SEO helps the different pages of a website to get a good rank in the search engine.

Let’s discuss ways to optimize your web site-

Content should be strong
Every search engine wants to give the best and most relevant results. That’s why they regularly review the sites and the content on them, in order to make sure that every search result is ranked according to its worth.  Therefore, the first thing you should focus on your website is its content. The content should be strong and relevant to the subject and keyword phrase used by the website.

Use HTML
This is a very important step in the search engine optimization but it is often by the web site developers. A valid HTML format of the web site is a very simple thing to do but it is an important in order to optimize your websites. It has been found that a site in a valid HTML format gets spidered much easily and widely.

Decide on good keyword phrases
Choosing a perfect keyword phrase can be a difficult task but it is very important for optimization of a website. You must try to come up with one keyword phrase for every page of your website. The phrase should be focusing on the content of that page and should be relevant to the content on it. Also, use that phrase in the title of that page as that will enable it to appear as a link in the search engine.

Use the key phrase wisely
A website developer should make sure that the keyword phrase is used enough times in the content of the page. The keyword phase should come at least twice in every five hundred words in order to make it visible to the search engines. But on the other hand, one should not even load a web page with the keyword phrase as it will look like that the website developers are trying to cheat the search engines in increasing its rank. So, use it carefully and wisely.

Don’t optimize the whole site with one keyword phrase
Sometimes, the website developers take the easy way out and optimize the entire site with just one keyword phrase. This is the wrong way to do it. In order to optimize your site successfully, you should try to come up with different keyword phrase for each separate page of the site. This will increase the rank of the website and will also bring more traffic to it.