How Google Search Is Changing

Have you been posting articles on your favorite sites, or writing blog post but have not seen any increases in revenue, site guests or SERPs in the past few weeks? If so, don’t despair. At the end of February, Google changed their algorithm, which affected websites of every type and size. This algorithm, dubbed by many as Farmer, is designed to weed out sites where there is an abundance of duplicate and less than stellar quality content. As a result, many site owners saw a significant downslide in revenue and a lowering in page rank.

When asked, Amit Singhal  of Google, explained that the weeding determinations were made by sending  questionnaires to testers and asking them to rate sites based on questions such as “ Would they be willing to share their credit card ?”, “Did they feel there were more ads than content?” and “Do you feel that this site is authoritative?” Once they had their answers, Google made changes.

To fail to do so, will mean one’s site(s) will rank low. If you are one of the 1,000’s who were affected, you may be wondering how to climb back up the page rank ladder. Here are several steps to help you recover:

  • Trash any web content that does not add site value.
  • Protect what is yours. If you run across content that was unique to your site on another page, run a WHOIS search to locate the site host is, then firmly request that your material be removed from the site.
  • Be creative! While imitation may be the highest form of flattery this not so on the web. Write original articles and blog posts so that your site will stand out from the crowd-not blend in at the bottom of the list.

By making just a few changes in your style, before you know it, you can soon be back where you were before the “Farmer” weeded the Web.

About the author

Founder and President of Chakery Design, Malcom Chakery has extensive knowledge and experience in the workings of a web based business operations. Possessing great amounts of expertise in regard to marketing, seo, web design and development, Malcom is extremely comfortable handling all details regarding the day-to-day operations as well as the sales and support of his many high profile clients. With a clear plan in place regarding operational procedures, all aspects of web design, seo, and promotional activities are managed and overseen by Malcom before they are completed. As a stickler for detail, Malcom believes in providing greater than expected support, superior customer service, and innovative programs, making sure to go above and beyond customer expectations. To learn more about Malcom and his companies please visit www.chakery.com or www.chakeryseo.com.

Selling Online

I have found that even before the holidays that shoppers have been shopping online because it is very convenient in some situations to simply sit down point and click and within days have that product delivered to your home or business. Let’s  face it.. businesses have already been doing this for years for a numbers of products from things such as computers, toner, paper products, water, and other office supplies and equipment. But now with the help of Google, Bing, and Yahoo you can now price comparison shop and see where you can find the best price for that product you are looking for.

If you are a business and would like to know what you would have to do in order to be able to sell online it’s pretty simple. First you would need to have a domain name for your business which is will cost from $10 – $25. Than you will need a hosting account which will run about $10 – $30 per month. Next your going to need someone to design your website. This is a very important segment of the process, and I would suggest doing a local search for your area such as “dallas web design” or if you feel comfortable working with a web designer anywhere in the country simply do a search for “website design” You want to make sure that you get someone familiar with shopping carts and e-commerce as well as search engine optimization or seo. This is very key as you want to make sure that once your site is built that people will be able to find it.

It is very important for you to understand that you should be working on marketing yourself from using Twitter, Facebook, and any other sites that you can use to help market your site. I would suggest setting up a blog depending on your business. Discuss this with your web designer when you speak with him or her. Once you have worked with your developer and your site is ready to go public be patient as it is not always an instant thing. You can send out an email blast and pass out business cards but things do take time but it will take off.

You have made a big first step and you are on your way to becoming your own boss and congratulations to you for taking the risk that not everyone is prepared to take.

Malcom Chakery
Chakery Design, President

“LAMP” – What is It?

The term “LAMP” on the Internet stands for free software programs that are usually grouped together and are used to run dynamic websites or website servers.

The components of this acronym are the following:

(L) Linux – is the operating system. It has become very popular as an open license operating system. It is UNIX-like in structure, but does not contain any UNIX code since the UNIX operating system is not free software.

(A) Apache - is the Web server. It is an open license server and is credited with being the Web server that spawned the growth of the World Wide Web (WWW). It is the most popular Web host server used on the Internet.

(M) MySQL – is the database server. It is an open source database management system that uses SQL (structured query language) to create, modify, retrieve, and manipulate data in a database.

(P) PHP – is the programming language (sometimes PERL or Python is substituted for PHP). It is open source software. PHP stands for hypertext preprocessor. It was originally developed to create dynamic web pages.

All these software programs are open source which means they can be used free of charge.

When used in combination to create applications, these packages create a Web server infrastructure that has become very common on the Internet.

These programs were developed independently. Because they are free and they work so well together, they have become a popular combination for application development.

Now, when you see a web site host advertise “LAMP hosting” you will know what is being offered.

John V. W. Howe